Guides
Practical, example-led guides for metadata, Open Graph, schema, and link previews.
11 guidesOpen Graph for Next.js
Setting Open Graph correctly in Next.js, the dynamic-metadata pitfalls that break previews, and how to verify them before you deploy.
Read guide Open GraphOpen Graph for Shopify
How Open Graph works on Shopify product and collection pages, the tags that commonly go missing, and how to keep previews consistent across the store.
Read guide Open GraphOpen Graph image size (and why 1200×630 wins)
The recommended og:image size is 1200×630 pixels at a 1.91:1 ratio. Here are the per-platform minimums, file rules, and common mistakes to avoid.
Read guide Open GraphWhat is Open Graph, really?
Open Graph tags control how your links appear when shared on Slack, LinkedIn, X, and every major platform. Here is what they are and how to get them right.
Read guide Social previewsThe social preview checklist
A pre-publish checklist for link previews — Open Graph tags, image size, Twitter card, canonical, and per-platform checks — so nothing ships broken.
Read guide Social previewsTwitter Cards vs Open Graph
Do you need Twitter Card tags if you already have Open Graph? What X falls back to, when twitter:card wins, and the minimum set of tags to ship.
Read guide SchemaJSON-LD for product pages
The Product structured-data fields that matter — name, image, and offers with price, currency, and availability — plus how to validate before you ship.
Read guide MetadataThe meta tags that actually move the needle
Most meta tags do nothing. Title, description, canonical, robots, og:*, and twitter:card are the ones worth maintaining. Here is what each one does.
Read guide Platform cacheHow to fix your LinkedIn link preview
A practical walkthrough: check your Open Graph tags, fix the image, then force LinkedIn to refresh its cache with Post Inspector — in the right order.
Read guide Platform cacheLink preview caching, explained
Every platform caches your link preview differently. How long each caches, why your fix isn't showing yet, and how to force a refresh.
Read guide CanonicalCanonical tags, explained
What canonical tags do, when you need them, the mistakes that cause indexing problems, and how to check yours across a site.
Read guideWant to check your page?
Run a free audit for Open Graph, metadata, JSON-LD, and social previews — or join the waitlist for the full Linkraft platform.